Latest Acquisition Extends Consumer and Merchant Reach of Company's Shopping Vertical
LOS ANGELES, CA, Mar 03, 2010 (MARKETWIRE via COMTEX News Network) -- Internet Brands, Inc. (NASDAQ: INET) today announced the acquisition of Tjoos.com, a leading and rapidly growing online coupon website.
Tjoos (pronounced "choose") grew by 150 percent to well over 1 million unique visitors in February 2010 compared to the prior year. This growth was driven by the site's more than 500,000 coupons from more than 180,000 merchants.
"This is a hot area," said Bob Brisco, CEO of Internet Brands. "Discount discovery, fueled by community participation, is growing very rapidly and will continue to do so. Consumers want deals, and coupons are a massive marketing channel for both small and large merchants."
Tjoos offers interactive merchant management tools that allow online retailers to customize their listing to facilitate traffic and revenue growth. It also provides a versatile platform for content syndication via Twitter, RSS feeds, blogs, and widgets.
The site joins leading online shopping websites such as UltimateCoupons.com, BensBargains.net, and Bargainist.com in Internet Brands' shopping vertical. Since its establishment in 2008, the shopping vertical has expanded from seven to 13 principal websites and has more than doubled the number of coupons and deals published each month.
"We are very focused on discount shopping and deal discovery," added Brisco. "We believe the market will continue to expand quickly, and we plan to bring a considerable amount of innovation to these sites."
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